Monetising your podcast - how to make your podcasting efforts pay you

"You can't make money from podcasting" they say.

"If anything, it will cost you money" they cry.

You can make money from your podcast, if you know what you're doing, and you're willing to play the game wisely, and with long term goals in mind. Podcasting is certainly not a get-rich-quick scheme.

Even the most successful podcasts were years in the making before they started to turn over some serious coin!

This episode takes you through the most commonly used methods of monetising a podcast, and then helps you avoid picking the bad ones.

This episodes surprising podcast is from 'Dehns'

This episode is sponsored by podcastingkit.co.uk

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About the Podcast

B2B Podcasting Insights - From Listeners To Leads

Most branded podcasts, designed by businesses, are content wallpaper — polite, vague, interchangeable, and strategically pointless. This show is the opposite.

B2B Podcasting Insights is for founders, CMOs, consultants, and operators who want their podcast to shorten their sales cycle and increase the quality of inbound conversations.

This isn’t about brand awareness.
It’s about belief — specifically, the kind that makes a prospect say “Yeah, I already trust you.”

We talk positioning, message clarity, buying triggers, narrative leverage, and how to use your voice as a strategic asset.

Straight talk. No fluff. No “10 tips”.
Just how to make your branded B2B podcast actually move deals.

About your host

Neal Veglio

As the UK's longest serving podcaster (having started in 2001 before it was even known as a 'thing') I've seen a lot of changes to the industry. Having launched more than 100 podcasts over the years, I help brands and entrepreneurs to get their marketing messaging out 'in the wild', but in a compelling, not boring way.