Episode 5

full
Published on:

3rd Aug 2020

Your Why - And what makes it THE most important thing to figure out for the sake of your podcasting success

I've saved this one. That's because its really important, and I don't just drop my knowledge bombs right up front, you know.

If you want your podcast to work for your business, you need to first figure out this one thing - your 'why'.

Without it, you may as well talk to yourself.

This episode's 'surprising podcast' is from Britney Gardiner.

 

Show artwork for B2B Podcasting Insights - From Listeners To Leads

About the Podcast

B2B Podcasting Insights - From Listeners To Leads
If you want to strengthen trust and credibility with both current and future customers then it may be time to get some B2B Podcasting Insights.

This show explores the world of using a branded podcast for business and lead-generation, and examines the common myths and questions that would-be branded podcast creators always have.

Don't even consider starting up a business without factoring in plans to include a podcast as part of your marketing strategy.

After listening to this show, you'll be equipped with the knowledge you need to grow your own branded podcast!

About your host

Profile picture for Neal Veglio

Neal Veglio

As the UK's longest serving podcaster (having started in 2001 before it was even known as a 'thing') I've seen a lot of changes to the industry. Having launched more than 100 podcasts over the years, I help brands and entrepreneurs to get their marketing messaging out 'in the wild', but in a compelling, not boring way.